As luxury shoppers look for smarter, savvier ways to spend, Asia may be quietly repositioning itself as the next global luxury destination—backed by transparency, technology, and a powerful social media narrative.
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Luxury brands just got pantsed on TikTok. They are in full damage control as Chinese manufacturers reveal what we've all suspected about those eye-watering markups. But here’s what you can learn from this juicy scandal.
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Gen Z and millennials outnumber boomers as eligible voters in the upcoming 2025 Australian election. By a HUGE margin. And what are the two major parties doing on TikTok? Coming at us with their crusty suits and scripted promises like it's 1995 and we're watching Question Time.
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Most branding articles make you want to bang your head against the wall, don't they? They're filled with corporate jargon, vague concepts, and advice so generic it could apply to literally any business on the planet. Not this one.
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